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Timberland Co

Environmental Record (8/10)

  • The company converts 50 tons of discarded tires into outsoles, annually.
  • Timberland operates two LEED certified retail stores as well as distribution centers powered with solar, wind and recycled waste energy.
  • Footwear products contain a "nutritional label" detailing how and where the product was manufactured, in addition to its effect on the environment.

Social Record (6/10)

  • There have been allegations of labor violations in a factory in China, though Timberland claims the workers voluntarily violated regulations to earn extra money.
  • Its staff is permitted to dedicate 40 paid hours a year towards volunteer projects.
  • Timberland initiated the Community Builders Tour through which the company visits U.S. cities to engage community members in volunteer projects.

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Timberland Co full reports

Full Environmental Record

Timberland Co has been a pioneer in minimizing its environmental footprint while getting others to engage in eco-friendly initiatives. Production begins with using recycled material whenever possible; for example, Timberland converts 50 tons of discarded tires into outsoles annually. Timberland has also announced it will achieve carbon neutrality by 2010. With two LEED certified retail stores and wind, water, and waste powered distribution centers, Timberland has cut down significantly on energy use and reduced carbon emissions by an estimated 480,000 pounds annually. Each footwear product now contains a "nutritional label," detailing how and where the product was manufactured as well as its effect on the environment. In addition, the company offers a grant program that awards $3,000 to its employees, aiding the purchase of any new hybrid electric vehicle that meets Internal Revenue Service and Environmental Protection Agency standards. Timberland has also initiated a "Plant a Tree" application on Facebook, in which any user's virtual tree that reaches adulthood will be matched by Timberland with a real tree.

Full Social Record

Timberland Co has a relatively clean record in terms of its treatment to workers, with the exception of worker abuses in its factory in China. Timberland admitted to knowing of the abuses, claiming that the workers themselves intentionally violated regulations in order to increase their incomes. Timberland established a comprehensive plan to confront similar issues in its other factories. On a brighter note, Timberland encourages its employees to give back to their communities. The company allows staff to devote 40 hours per year of paid time off to volunteer, in addition to permitting about 30 employees to help in disaster reliefs for up to three weeks. A byproduct of this pro-volunteerism philosophy is the Community Builders Tour. The company then travels throughout cities in the U.S. to engage community members in projects concerning hunger, housing, and safe play and learning spaces for children.

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Short company info

Timberland Co, founded in 1933 and headquartered in Stratham, New Hampshire, designs, develops, engineers, markets and distributes footwear, apparel, and accessories for men, women and children, with footwear as its primary source of revenue. The company markets its products under the brand names of Timberland, Timberland PRO, SmartWool, Timberland Boot Company, howies, and IPATH. Its stores can be found in the US, Canada, Europe, Asia, Latin America, Africa and the Middle East.

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